We’re even going to throw in a bit little bit of physique popping as a result of that’s how excited we’re that Little Fowl By Jools Oliver is again! YES! You learn that appropriately.
Having mentioned goodbye to the sunshine infused, retro-fonted label when Mothercare shut its doorways in late 2019, we had resigned ourselves to trawling Ebay for Little Fowl gems, however NEXT has gone and saved the day, scooping up the licenses for each Myleene Klass and Jools Oliver’s children’ collections and promoting them solely on-line!
Devoted followers of Jools Oliver’s vary will probably be thrilled to listen to that Little Fowl, which first launched in 2012, is again in all its rainbow, retro glory, that includes the witty slogans, sun-soaked colors and fab detailing that everybody loves. This time spherical, nonetheless, there’s a slight twist and in addition to taking inspiration from basic 70’s design, Jools can be tapping into the retro treasure trove that’s the 80’s. We knew physique popping was an applicable strategy to have a good time! Junior was additionally extraordinarily excited to listen to that kids’s clothier, George Reddings, who labored with Jools on all of the earlier Little Fowl collections is again on board – the unique dream staff reunited.
Jools says,
Little Fowl has at all times been about nostalgic reminiscences of my childhood, primarily impressed by the 1970’s. Our new Little Fowl assortment at Subsequent continues this idea however we’re additionally bringing in a little bit of an 80’s vibe, recreating a few of my favorite gadgets from that point. We’ve cherished introducing recent new colors and thrilling graphics, all with our acquainted unisex styling and optimistic perspective.
After spending a lot time at dwelling during the last yr, I wished this assortment to be about journey. Searching for new methods to discover and play, even when that’s within the backyard or near dwelling. Assume shiny and enjoyable, stuffed with creativeness and curiosity.
Big Congratulations to NEXT and our Junior Design Awards Choose Jools Oliver! We’re positively beaming over at Junior HQ and may’t wait to see this unbelievable collaboration develop.
>> The brand new Little Fowl X NEXT assortment launches on March twenty second and there will probably be over 140 traces for Spring/Summer season 2021 from new child as much as age 6.
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